120 DAYS
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CLIENT: New Balance Running
BRAND MOMENT: London Marathon
IDEA: The 26.2 miles is just the end of a marathon. It’s the 120 days of training that really matters. So we created an integrated platform to support runners during their journey.
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case Study
CREDITS: SILMO BONOMI, GABRIEL JARDIM, GUTO MONTEIRO, RICARDO POCCI, JASON XENOPOULOS, STINK