EverBank

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Treverbank

Moment: Trever Lawrence Sponsorship

IDEA: "Maria vai com as outras" is a common expression in Brazil used to denote those people - especially women - who don’t think on their own and just follow the crowd. So we flipped the meaning of it by creating an omnichannel series named after the most common name in Brazil - MARIA - to support and celebrate all women. After Five seasons, Maria's finale aired in 2018.